I have a simple saying that I live by, and that is “Look as good as you sound”!
We constantly tell people how great our product or services are but do we support that statement with a professional image?
People tell me all the time that it’s not that important and I call that a cop out! It’s about respect!
“Image is that common thread that
runs through your organization”
Business is difficult enough and we need every advantage possible to change the odds in our favour and image is relatively easy to elevate.
Image to me can be best summed up as that common thread that runs throughout your organization. From your business cards to how you look and everything in between. It’s an opportunity to showcase your professionalism because as business owners, we can’t risk not making a good 1st impression.
The thing is, it only takes 7 seconds to form a 1st impression and 93% of that 1st impression is based on how we look and how we sound. The remaining 7% is based on what we actually say.
“It can upwards of 8 additional contacts
to change a 1st impression”
All is not lost though, as a bad 1st impression can be changed. Unfortunately, it’ll require a fair amount of work as it can take upwards of 8 additional contacts to correct that bad 1st impression. Sadly, we rarely get those 8 additional opportunities.
People want to deal with successful people, so take yourself seriously and them seriously because you only have one chance to make a 1st impression.
Copyright © Greg Weatherdon
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Get More LIFE Out of Your Business
You shouldn’t be the hardest working person in your company.
Many small business owners find that even after the struggling start-up years, they’re working too many hours and still managing every aspect of their businesses.
Greg Weatherdon has been there, done that. As an entrepreneur, he learned not only how to get a business to the point of running smoothly, but also how to reduce the number of hours he worked, delegate more responsibility to his employees, and take longer vacations while his business chugged along like a well-oiled machine. And now he is providing the secret to success.
Do you suffer from any of the following?
1. Business ownership isn’t living up to the dream.
2. Endless workdays.
3. You can’t find good people.
4. Profits are less than expected.
5. You can never take a vacation.
You’re not alone. But there is a solution. As Greg demonstrates, with some time and effort, you really can Get More Life Out Of Your Business.
