Tag Archives: customers

Small Business Minute #41 – Why Be An Entrepreneur?

Why would anyone want to be an entrepreneur? Why would you want to have to constantly worry about getting business, hiring employees, making payroll, covering rent, dealing with grumpy customers, finding customers, firing customers, firing people, sending out invoices, collecting … Continue reading

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Small Business Minute #21- No More Customers

I regularly work with small business owners who are so focused on growing their customer base that they ignore their existing customers. Existing Customers Are More Profitable What most don’t realize is that existing customers are far more profitable than … Continue reading

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Small Business Minute #15- Quit Scaring Your Customers

          I often come across business owners whose sales style is to use scare tactics rather than a consultative sales process By scare tactics, I refer to that style whereby the sales individual attempts to pressure … Continue reading

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