I regularly tell business owners that you don’t have to be an expert in every area of your business, but you have to good enough at everything until you can afford to hire someone who is better than you in a specific discipline.
This is pretty simple advice but it can be challenging for the entrepreneur because they don’t know where to begin. As humans, we tend to gravitate towards the things we like or good at and avoid those things we don’t understand.
Chances are you got good at something because you spent time doing it and eventually became proficient at it. Same applies to learning anything new, you must work at it. Of course, learning anything new can be tedious, but the more information we consume on the subject, the easier it becomes, and before you know it you start to become confident in your newly acquired skill set.
If you have ever taken motorcycle training, one of the very first things they teach you is to look in the direction that you want to go. This is especially useful when you encounter a rock or pothole because if you focus your gaze on the obstacle you’re trying to avoid, that’s exactly where you’ll go. So to avoid the potentially damaging encounter you must train yourself to look away from it in order to avoid it. This is very counter intuitive. The same applies to improving a skill. If you want to improve something you must force yourself to work at it.
The simplest place to start is to pick up a book or listen to any number of podcasts that are available on the topic you want to improve.
So if you want to get better at something- Work at it!
I’m Greg Weatherdon and this has been your Small Business Minute.
Copyright © Greg Weatherdon 2016
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