Small Business Minute #4 – Networking

Small Business Minute

One of the hardest skills business owners have to learn is Networking. People regularly comment on how adept I am at networking and it usually makes me chuckle. Yes I can network now with relative ease but it wasn’t always that way. I used to hate it!

It wasn’t that long ago that I would absolutely dread going to a networking event, as I would spend most of the event wandering aimlessly through the crowd pretending to be looking for someone or worse stand at the back or the side scanning the crowd hoping to see someone, anyone I knew. It was the High School dance all over again.

Having read that people like to talk about themselves and the things that are important to them, I decided to develop a couple of questions that were simple and generic instead of struggling to come up with something clever to say.

The first question I usually ask is “So what do you when you’re not attending ..and insert the event name”? If that doesn’t get the dialogue started I’ll ask what part of the city they live in or some other simple question. More often than not these are enough to ignite a conversation. If not, I bow out gracefully saying it was a pleasure meeting them and move on.

Always having a couple stock questions at the ready will help become more comfortable in these situations.

I’m Greg Weatherdon and this has been your Small Business Minute.

Copyright © Greg Weatherdon 2015

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