Use the Force Luke…..

Time and time again I see people getting advice from all the wrong people. It’s okay to ask you friends for their opinions on something but make sure you ultimately get professional advice on the subject.

Using the information you gathered from friends and family will help you to better understand something, but take it for what it’s worth. For the best advice, go to a professional. It may cost a little, but most times free advice is worth about as much as you paid for it. So if you need accounting advice, talk to an accountant.

Getting the right advice is only half the battle, as it has been my experience that the information you receive usually has options, so at the end of the day you’re still left with making a decision. And this is where the fun starts.

For many of us, serious decision making is not always an easy thing to do. How can it be? We’ve never received any training. Many times we are left with only a feeling as to what is the right decision, and even then the right choice is rarely clear cut. And just to complicate things even more, the right decision is probably not the coolest or the most fun, but most likely the best.

What I have found to be one of the best things you can do to solve this dilemma is to listen to your inner voice. What’s that you ask? Many refer to it as their intuition, others call it their conscience and still others call it their instincts. It’s what Yoda of Star Wars fame refers to as “The Force”. That voice or whatever we call it, is usually very perceptive and for the most part very accurate. In its own little way it has managed to capture and distill all of your life experiences and learnings. Carl Jung, a renowned Swiss psychiatrist, said that a person in whom intuition was dominant, an “intuitive type”, acted not on the basis of rational judgment but on sheer intensity of perception. In other words our intuition has somehow kept track of all right choices we’ve made, as well as all the wrong decisions, so that every time we are faced with a decision or choice it processes all those past experiences for us and tries to let us know which choice we should be making. How many times have we said “I should have trusted my instincts”?

The problem is most of us have ignored it for so long that we probably don’t even hear it anymore. The good news is that it is always there, we just have to learn to listen for it and recognize its signals. It’s not 100 percent right, 100 percent of the time, but as you make more and more decisions and learn to pay attention to it you’ll find that it becomes easier to make that right choice and trust the force.

As entrepreneurs, we are faced with making many decisions a day, so it’s in our best interest to develop every tool at our disposal.

May the force be with you!

Copyright © Greg Weatherdon 2011

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